Jim Link is the founder of Idea-Link, a Minnesota-based company specializing in the generation, refinement and marketing of new ideas. Since 1994, Jim has worked with over 70 organizations ranging from larger companies like 3M, General Mills, Toro, Marriott, Heinz and Nestle to several smaller entrepreneurial ventures and start-ups. His 28 years of new product & marketing experience include work in over 160 different product and service categories across four continents.
Prior to starting Idea-Link, Jim spent seven years as a marketing manager at General Mills, leading new product efforts in the Snacks, Cereal and Meals divisions. Jim received his BA from Ohio Wesleyan University and his MBA in Marketing from Michigan State University.
Jim is a former instructor at the University of St. Thomas Graduate School of Business and is a frequent guest lecturer for the Carlson School of Management. He is the author of the forthcoming book, Getting to Aha!.
Jim also presents a variety of keynote speeches and training workshops in the areas of creativity, innovation, positioning and new products.
More at http://www.idea-link.com